Outerwear Legend Leonard Cohen Envisioned In Burberry Ad

Alice Germanetti offers her adaptation of a 2013 photo of the Canadian singer-songwriter into a mockup Burberry ad. The original photo (see below), captioned “Leaving Sydney yesterday,” was posted Nov 19, 2013 at the Webb Sisters Facebook Page.

Alice includes a copy of her (thus far unrequited) proposal to Cohen management:

Couldn’t help turning this photo from the Webb Sisters into a Burberry ad.

Even if you don’t know the song or the man, this picture tells a compelling story.

And can you believe how well Leonard’s coat action reinforces the logo? He’s charging forward like a modern day version of the knight!

Don’t know if you’ve approached Burberry before — or if they’ve approached you, but why not?

The fact that they tried to use Bogart in 2012 shows you they’re interested in authenticity.1

And the new CEO, Christopher Bailey, has promising taste…

C’mon, LC is an outerwear legend.


DrHGuy Note: The original Famous Blue Raincoat was indeed a Burberry:

I had a good raincoat then, a Burberry I got in London in 1959. Elizabeth thought I looked like a spider in it. That was probably why she wouldn’t go to Greece with me. It hung more heroically when I took out the lining, and achieved glory when the frayed sleeves were repaired with a little leather. Things were clear. I knew how to dress in those days. It was stolen from Marianne’s loft in New York sometime during the early seventies. I wasn’t wearing it very much toward the end.2

The brand Leonard Cohen was wearing in 2013 is, as far as I can determine, unknown. (He is not uniformly brand-loyal. While he has, for example, maintained a steadfast preference for Apple computers, he has purchased several different brands of fedoras.)

I am republishing selected posts from my former Leonard Cohen site, Cohencentric, here on AllanShowalter.com (these posts can be found at Leonard Cohen). This entry was originally posted Nov 5, 2014 at DrHGuy.com, a predecessor of Cohencentric.


  1. DrHGuy Note: When Burberry ran social media ads featuring images of Humphrey Bogart, his estate sued, claiming the images were unlicensed and that Bogart wore coats made by rival firm Aquascutum. []
  2. Source: Liner Notes of The Best Of Leonard Cohen, 1975 []

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